Marketing Manager




3-5Y Years



Job Description

We are looking for a highly disciplined and detail oriented Marketing Manager who understands Global trends in the Digital Engineering application/solution and services areas in the following segments: Financial (banking/Insurance), Pharma, Hearlthcare, Retail etc .

He will work closely with the Sales & perform the role of a market analyst to understand to analyse these trends, be able identify industry segments to target and strategize against competition. His experience will enable him to understand customer preferences, buying partners and budget & revenue spend.

He should also be able to help create domain specific marketing material to assist in sales efforts to increase sales and help Elait achieve our ambitious customer acquisition and revenue growth objectives.

Identify sectors, target companies ( MSMEs , partners etc)
Leverage & guide Inside sales / market research to create chase list pipeline to all services rendered by the company & collect data on potential customers and market intelligence
Tap into market information, news items, audit reports, yearly results, catalogues etc to understand investment, budget plans, acquisition plans, etc and dovetail pitch accordingly
Interpret data, formulate reports and make recommendations
Remain fully informed on market trends, other parties researches and implement best practices
Build marketing programs to support specific marketing objectives across different channels and segments in support of our overall strategic marketing plan
Market through various channels and segment databases working with large data sets
Develop business cases for marketing programs at the proposal stage and make recommendations on marketing tactics
Evaluate the impact of marketing programs in achieving their stated objectives, including impact on lead flow,etc
Propose and manage marketing research projects to generate consumer insights in support of improved marketing strategy and communications
Partner with creative teams, other internal stakeholders, and external agencies and vendors
Lead the execution of marketing programs from start to finish, driving collaboration with the stakeholders and leveraging the right internal processes
Work with the other marketing teams, other internal stakeholders, and external agencies and vendors
Keen awareness on competitor positioning on similar services & products
Aware of competitor customers
Provide competitive analysis on various companies’ market offerings, identify market trends, pricing/business models, sales and methods of operation
Proven Marketing  experience in Data Management Domain or Industrial experience in anyone of the following  Financial, Pharma, Hearlthcare, Retails
Strong communication and presentation skills
Very good skills at preparing powerpoint presentations
Track record of over-achieving targets
Strong phone presence and Excellent verbal and written communications skills
Strong listening and presentation skills
Ability to multi-task, prioritize, and manage time effectively
MBA Graduate with 3-5 years relevant experience

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"Elait is a professional services provider. We appreciate their business-driven approach and ability to improvise as per solution on both technical and business levels. We know we can always rely on Elait for Data warehouse Automation and various other services that have previously facilitated our business."

- CTO of Leading insurance company

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