Maximizing Your Sales & Marketing Potential : Essentials on MarTech & Tips for Success

Marketing Technology or MarTech for short refers to the tools, technologies, and platforms that the sales and marketing (S&M) functions of corporations use to plan, execute, manage, track, and analyse…

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Data Governance Essentials : How Data Dictionaries And Data Catalogs Keep Your Data In Check

Data and business have become inseparable. The absence of data-driven decision-making limits an organization's ability to fully capitalize its data. Sensitive business and consumer data can be easily exposed to…

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Elait Wins Data Governance Solution Provider Award for the 2nd Time in a Row at 2nd Edition Future of Data and AI Summit and Awards 2023

Bangalore, India - April 13, 2023 Elait, a leading provider of data management and analytics solutions, announced today that it has been awarded the Best Data Governance Solution Provider of…

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Minimizing Fractures in Organisational Structures for Better Data Governance

New data privacy regulations and the growing reliance on data analytics to improve operational efficiency and enhance business decision-making have made data governance an essential function for any modern organisation.…

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Data Quality Assurance in ETL Process An Operational, Data and Testing View

Today, most organizations are investing heavily in machine learning, predictive analysis, and other buzzword-heavy initiatives to stay ahead of the competition. But without the availability of quality data, these initiatives…

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Why Businesses Users Need to Be Empowered to Create Business Rules

What are Business Rules ?Business rules are specific instructions or constraints on day-to-day actions that guide decision-making within businesses. They set expectations, provide guidance, ensure compliance and help organize and…

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